CASES

Frimesa Portal - The meat the world prefers

With a comprehensive SEO strategy for Frimesa's new portal, we transformed the website into a true digital showcase for the brand.

The project involved everything from redesigning the information architecture to producing specialized and optimized content, using advanced SEO techniques.

The strategy achieved excellent results, reaching significant organic growth and positioning the portal among the top search results on Google, considering the terms that are part of the brand's universe.

Specialties in this case:

in the number of organic sessions

Composition of materials for the Frimesa campaign "The world prefers pork", with the slogan "At least in this, it's easy to understand the world".

Screenshot from the Frimesa website "The Meat the World Prefers," highlighting the recipe "Roasted Pork Picanha with Flavored Butter."

Product photo from Frimesa, showing grilled and seasoned pork chops.

on average monthly visitors

AWARD-WINNING CASE

ABEMD and ECHO LATAM Awards

Challenge

Transforming Frimesa's website into a strategic channel for organic attraction, capable of expanding the brand's digital presence, improving user experience, and increasing qualified traffic through SEO best practices.

Idea

We restructured the Frimesa website using SEO techniques, intuitive navigation, and optimized content, highlighting products and expanding the brand's digital presence. All this to also strengthen Frimesa's image in search engines as a reference, reinforcing the concept "a "The meat the world prefers".

Main results

10% growth in length of stay*.

A 44% increase in the number of organic sessions.

36% growth in average monthly visitors.

*Compared to 78 recipe websites. Source: Google Analytics.